User experience design, or UX, is the approach of building a website with the user in mind. Where users look, where they click and what they read first is all part of great UX design, and without it, a website…
Brands have a responsibility to speak to their audience - and that means the whole audience. With global spending on advertising set to surpass $630 billion in 2024, that’s a huge amount of money being spent on the same old…
Sustainability is more than just a passing trend and society is waking up to the impact it is having on the world. Back in 2018, the UN Environment group estimated that 13 million tonnes of plastic is dumped into the…
News that normal life could be just over the horizon hit the UK at the end of February. In fact, travel agent TUI reported holiday bookings jumped by 500% following the announcement of lockdown restrictions easing in the summer. It…
In a recent report from LinkedIn, it was revealed that digital marketing, digital content freelancing and creative freelancing are among the fastest growing job sectors in the UK market. With growing numbers of talented creatives in the market producing awesome…
Launching a new brand in 2021? Don’t miss these top 10 common mistakes and avoid setting yourself up to fail. 1. You picked the wrong name Your brand name is powerful because it’s the thing everyone will remember. Famous brands…
As lockdown was announced in the UK to help combat the COVID 19 crisis, the effect on business was almost instant. Within 2 weeks, 9.3 million workers had been placed on furlough, none but essential key workers were able to…
As lockdown restrictions are further eased, more of us are getting back into the workplace and are at last starting to spend a little more (socially distant) time together. Businesses have responded very differently during this period, from being busier…
Three months into lockdown, the gradual lifting of restrictions has been welcomed by many businesses. The reopening of none-essential shops earlier this week was a significant landmark, offering the glimmer of hope that life – and the economy – is…