Branding design for business has never been more important – as consumers are now predominantly being introduced to companies online. In this visually saturated environment it’s absolutely crucial that your brand stands out amongst competitors – and effective communication involves more than just an awesome logo.
A creative concept is an overarching “Big Idea” that captures audience interest, influences their emotional response and inspires them to take action. It is a unifying theme that can be used across all campaign messages, calls to action, communication channels and audiences.
You may have a clear plan of how I fit into your project or you may want me to understand your business first and see where I can help. I can advise on all aspects of your business bringing creativity to suggested solutions and concepts for innovation.
From small UI updates, to full UX overhauls, up to large cloud based web application structures. I can design for the customer and for your business. Design is not limited to what you see. At the core of a great design is the solution to a problem.
I’ve been working illustration into my design work for as long as I can remember. From poster designs to FMCG packaging, an awesome illustration can communicate brand emotion on a deeper level than copywriting can.
Awesome print design requires a technical knowledge of paper stocks, inks, finishes, and printing techniques. To really get the wow factor you are looking for with your print, you need a designer who has this knowledge as well as the talent to create stunning visuals. (that’s me!)
You can have all the talent in the world signed up but if they are not coherent in their understanding of the business goals, the timelines and where they play their part in delivering a project, you could end up spending a lot more money than you need to. This is where hiring an awesome Project Manager will prove invaluable. Acting as your creative project PM, i will be your one source of truth on timescales, cost and expectations.
Art & Illustration
As an illustrator and painter in my spare time, I bring my passion for art into my work where I can. I love to provide a wow factor with my commercial commissions using techniques that are suitable to the project; ink, vectors, paint or pencil!
A self-proclaimed petrol-head (who also owns an electric car), I love all things automotive: design, engines, racing, going fast! I’ve been lucky enough to work with some great brands in the automotive space such as Castrol and Aston Martin.
Health & Fitness
I’m big into self-care for longevity. I train regularly and look after my body inside and out. I bring this passion to some of my great clients in the health and fitness industries; from Personal Trainers to Podiatrists.