Blue Planet Aquarium underwent a rebrand in Q1 of 2021 and approached Awesome Creative to create graphics for their reception area which would compliment their new brand identity. This included a large wrap-around reception desk graphic and overhead signage.

What We Did
  • Branding
  • Graphic Design
  • POS Graphics
  • Marketing

Creating value

Even when working with existing guidelines, we like to add value to really enhance the visuals and make a brand truly awesome. We created a set of flowing lines and bubbles, inspired by ripples of waves on the surface and the ever-changing currents of the ocean.

These new assets were pitched to be used on the glass of the tanks, the famous Blue Planet underwater tunnel and around the aquarium to create a more interactive brand and tie back to the nature of the ocean.